LONDON, November 20, 2023
Eventbase, the leading name in mobile event technology, has been awarded "Best Event App" for the seventh time at the Event Tech Awards 2023 in London. This prestigious accolade highlights the company's continuous innovation and leadership in event technology.
This year's winning entry, the Salesforce Events App, showcased Eventbase's ability to create immersive, personalized experiences for attendees. Integrating the groundbreaking 'Discover' feature, the app provided dynamic, adaptive welcome screens that evolved with each phase of the event. This feature marked a significant advancement in personalization, seamlessly guiding attendees through the event with custom-tailored content and suggestions.
The Discover feature was a key factor in enhancing attendee engagement, especially important for Salesforce events, which welcomed a mix of newcomers and returning attendees. It transformed the traditional event app experience by replacing the standard schedule view with a more intuitive, welcoming first screen, offering personalized greetings and agenda recommendations.
Additional innovative functionalities of the app included the industry-leading session scheduler with Agenda Gaps, MazeMaps for indoor navigation, and personalized content for different attendee types, including VIPs. The app's impact was substantial, increasing average engagement time by 50% and earning a rating of 4.8/5 on the app store.
The recognition at the Event Technology Awards 2023 is a testament to Eventbase's unparalleled commitment to deliver exceptional event technology solutions, further solidifying their status as an industry leader and innovator in the event app space.
About Eventbase
Eventbase, headquartered in Vancouver, stands at the forefront of event technology innovation and has been setting the gold standard in live event technology for over a decade. The award-winning mobile event app company is renowned for powering events for global brands including Salesforce, IBM, Cisco, SAP, Adobe, and Deloitte. Additionally, Eventbase is responsible for creating the official mobile apps for major events such as South By Southwest (SXSW), the Consumer Electronics Show (CES), and three Olympic Games.
About Salesforce
Salesforce, a global leader in CRM solutions, is known for hosting some of the world's largest software conferences, including Dreamforce, Connections, Salesforce World Tour, and TrailheadDX. Their commitment to innovation and customer success is reflected in their events, which offer personalized, engaging experiences for every attendee.
