EvenTech Alliance leaders combine their offer for organizers

MUNICH, WALLDORF and LONDON - January 20, 2016 - XING EVENTS, Heidelberg Mobil and Eventbase today announced the newly formed EvenTech Alliance, a strategic partnership aimed at delivering comprehensive offerings for event organizers. This combined solution covers the breadth and complexities of event technology: From digital event marketing and ticketing, to the multi-platform deployment of mobile apps and indoor mapping, as well as lead capture and data management.  The EvenTech Alliance was created to deliver a differentiated experience for organizers and attendees through an proven and comprehensive industry-leading solution.

Proven integrated solutions from a single source
The EvenTech Alliance meets many of the demands and challenges faced by today’s planners: short lead time, rising costs, increasing competition, as well as growing complexity and integration of digital technology. With the integrated solution from the EvenTech Alliance, event planners can select from a wide range of tried-and-tested functionality that works seamlessly together.

The EvenTech Alliance allows organizers to promote their business events within XING, the largest business networking platform in German speaking countries, with precise targeting to reach the right segments to market to. Proven software solutions for the registration and management of participants, as well as a secure payment process ensure the selling and delivery of tickets runs smoothly. Participants will then find all the information about the event in the dedicated state-of-the-art app. Event cloud services provide secure data integration and an intelligent lead management.

Bundling of IT know-how and minimizing administrative burdens
Together, the three partners have a combined experience from more than 250,000 events, including the largest business events worldwide. Organisers can hence benefit from tried and tested IT solutions.

"The solution that the EvenTech Alliance offers to organizers helps expand their brand reach, delight their visitors with attractive added value functionality, and allows them to open up new revenue streams. In essence we want to liberate organisers to focus on what they do best -- creating content and designing experiences -- and not worry about the technical details" noted Prof. Cai-Nicolas Ziegler, project manager of EvenTech Alliance

The performance of the individual partners at a glance
XING EVENTS brings together event management software and business network. With the help of XING EVENTS organizers have already marketed, sold and billed over 8 million tickets for more than 210,000 professional events worldwide. As part of XING AG, the social network for business professionals, XING EVENTS connects more than 16 million potential participants with the appropriate events on the XING event market.

Heidelberg Mobile is a software company, that with its DeepMap™ platform combines various event data sources and content into one cloud based service platform. From there it can be output into multiple channels - from website to mobile apps. A special focus is on the provision of consistent data and visitor management and dynamic geo-services such as indoor maps.

Eventbase is an industry leading provider that helps organisers design and develop mobile apps for premium trade shows and conferences. The apps help visitors with agenda-planning, interactive floor plans on the basis of DeepMap™ and indoor navigation. They enable visitor networking, and offer smart recommendations of exhibitors, products, events and people to meet.

www.eventech-alliance.com

Press Contacts

Cecillia Lescano
Marketing Director
Evenbase
+1 604 779 4026
cecillia@eventbase.com

Sandra Ceko
Marketing & PR Manager
XING EVENTS GmbH
+49 89 55 27 358 32
sandra.ceko@xing.com