Eventbase won the award for producing the official mobile app of the 2014 Cannes Lions Festival, the world's leading celebration of creativity in communications.
Powered by the Eventbase Premium Event App Platform, the Cannes Lions app was the complete guide to seven days of non-stop content delivered by more than 500 speakers. The app also let delegates scan thousands of advertising and communications pieces of work that were entered in for the highly coveted Lion trophies, a global benchmark of creative excellence.
Eventbase used iBeacon / Bluetooth Low Energy (BLE) technology to let attendees connect with people around them using the app. TechCrunch described this unique feature from Eventbase as “the culmination of a thousand ‘local social’ wet dream concepts”.
Also, Eventbase integrated with proximity beacons from Gimbal and beacon-triggered push notifications from Urban Airship to deliver hyper local messages to attendees.
About Eventbase Technology Inc.
Eventbase (formerly known as Xomo) is the world’s most trusted event app platform. Eventbase Premium powers official native apps that incorporate sophisticated design, industry-leading security, and ground-breaking innovations like Session Live audience engagement and iBeacon micro-location interactions. Clients include many of the largest conferences, trade shows, festivals, sport events and venues on earth, such as South By SouthWest (SXSW), Cannes Lions, Comic-Con, Disney, Sundance, Lollapalooza, ESPN and three Olympic Games (Vancouver 2010, London 2012 and Sochi 2014). Eventbase also offers a self-service freemium app that's perfect for events of any size. Visit: www.eventbase.com. Follow @EventbaseTech.
About the 2014 Event Technology Awards
Hosted by Event Marketer magazine, the Event Technology Awards is the world’s largest and only recognition program honoring the power of integrating technology into events and trade shows. With 22 categories of awards and hundreds of entries received, this year is the largest, most competitive Event Technology Awards to date. The 4th annual event is being held at the Bellagio Hotel in Las Vegas from November 3-5, 2014. Founded in 2002, Event Marketer Magazine is the world’s most respected provider of content for the event and trade show category with a portfolio the EM Buzz enewsletter, the annual Experiential Marketing Summit executive conference, the Ex Awards, and the annual EventTech technology conference and Event Technology Awards.
Marketing Director, Eventbase