Ticket to Ride, the CES Edition
Ticket to Ride, the CES Edition
CES 2017, Las Vegas
Abby Openshaw, Sales Development Representative
April Andrews, Account Manager
Paolo Montano, API Integrations Specialis
Josh Stagg, Android Developer
Mike Lee, Director of Technical Operations
Mike Jensen, Technical Production Specialist
As the world’s largest consumer technology tradeshow CES is big deal in the tech world. CES is the largest tech trade show in the world with more than 165,000 attendees and 3,800+ exhibiting companies. This year the Eventbase team was excited to create the official CES app and deploy the largest number of proximity beacons at a show to date. Las Vegas is definitely the appropriate setting for this larger-than-life event, which was also the Ticket To Ride of choice for six Eventbasers.
Our Ticket to Ride (TTR) program is unique to Eventbase. Our team members have the opportunity to attend an event that we’ve developed the app for – giving them the opportunity to see our apps, and their work, in action in the environment they’re designed for. TTR is also a valuable opportunity for our team to bond outside the office, discover new cities and events, and discover real-world takeaways about our apps that help continually power some of the biggest brands in the world.
“There is something for everyone at this event, whether you are super techy or not - drones, luxury cars, health and fitness, beauty, advanced home appliances, cool gadgets, and much more!” says Abby, an Eventbase Sales Development Representative.
Our Director of Technical Operations, Mike L., was excited to go because “this event is huge! I wanted to see and try out some of the cutting edge technology and products that are always revealed at this event.”
Josh, one of our Android Developers had “always wanted to go to CES. I love seeing new gadgets before they’re out!”
And the Vegas sunshine was part of the appeal for our Technical Production Specialist Mike J., but he was also “interested in new technology and in seeing the next gen of products and brands I own.”
Eventbase also deployed a large support team separate from our TTR team at CES. This gave TTRer April, one of our Account Managers, “the opportunity to see how hard working and skilled our colleagues are in creating a seamless app and navigation experience for attendees.”
Our TTR team found lots to explore and discover at CES. Here are just some of the things that caught their eye:
For Paolo, our API Integrations Specialist, it was OLED TVs that are thinner than most smart phones. And he was also taken with the Samsung and LG new washer and dryer combos that can do two loads simultaneously. Parents everywhere will rejoice when those come to market!
Abby “really enjoyed bonding with colleagues from other departments that I don't normally work with on a day to day basis. I also saw a lot of innovative, tech-forward gadgets for consumers that I would love to be able to get my hands on once they launch to the public.”
Both Mike L. and Mike J. were intrigued by the life-sized drone that could fit a person, “it even had a seat and cup holder!”
The sheer size of the event impressed Josh who felt like “a kid in a candy story seeing a bunch of cool tech, from drones to new audio equipment to crazy thin TVs.”
Sleep-loving April also noted “the vast scale of the event! Even in our few days there, we did not have the time to see the whole trade show floor. One of my favourite experiences was the Smart Beds - which will analyze the users sleep - and change heat, firmness based on preferences.”
When it comes to CES what happens in Vegas definitely doesn’t stay in Vegas, instead our team came back brimming with insights and experiences that add a deeper layer of understanding of the real world impact of their work:
Abby’s biggest takeaway was how valuable it is seeing and using our apps firsthand. “You can't replicate the experience and understand the imminent need for our event technology unless you are onsite. Attending CES will help me in my communications with trade show organizations as I can now speak to the event with first hand knowledge and use it to drive potential sales opportunities.”
Mike L. found it awesome to use “our product as an attendee. While walking the floor with some of the TTR team, I ended up away from the group. I was able to use the beacon technology and routing features to find them after they told me where they were. The event and floor space is huge... it was awesome to have the app work as expected in a crunch when needed.”
Mike J. felt “a real sense of pride when telling people and vendors at CES that the company we work for was responsible for making the official app. That conference is a really big deal to a lot of people, and we got nothing but positive feedback from people we talked to about our app. Hearing people say that it actually helped them in getting the information that they needed right away while at the conference validates our efforts here. We aren't making nice to haves, we're making necessities!”
And Josh summed it up succinctly, “Tech is awesome, anything is possible!”