Event technology plays an important role in creating personal touchpoints in the run up to an event. Here are 4 ways technology can help you personalize the pre-event attendee journey.
It’s a fact: personalization is the new normal. Discover six key ways in which conference attendees can benefit from a technology-enabled personal touch.
Finding and retaining sponsors is an ongoing challenge for event organizers. Learn more about why data holds the key to showcasing experiential sponsorship value.
Explore these three tips to tap into "the feels" and get a head start on maximizing the attendee experience at your next strategic event.
Sponsors are interested in opportunities for branded experiences at events. We’ve compiled this handy guide to help you approach the right experiential sponsors for your event.
Recent years have seen a rise of wellness experiences at events. Learn about the ways in which wellness activations are enhancing the event experience at SXSW.
The potential for personalization at events is huge. Follow these 3 tips to create a personalized attendee experience that surprises and delights.
Creating a moment that demands to be photographed can have a huge impact on the reach you have at an event. Use these 5 tips to make your event Instagram-worthy.
Want to engage your audiences in meaningful ways? Here are 3 tips to demonstrate the return on investment in experiential marketing and measure the success of your brand activations.
When attendees look back on events they reconnect with the emotional experience. Discover 5 ways to create "wow moments" and make your event memorable.
Ten years ago, as the City of Vancouver planned for the upcoming Winter Olympic Games, few predicted (or even thought about) how technology would transform the event experience for the organizers, attendees, and athletes. Jeff Sinclair and Ben West—co-founders of Eventbase—had that foresight.
Celebrate SXSW! Join us as we showcase some of the past brand activations from the biggest experiential event in the world.
Ready to plan your time in Austin? Here’s the annual round up of our favourite sessions which should be on every event marketer's 2019 SXSW schedule.
Use event data to capture key moments in your attendee journeys, justify spend and maximize marketing dollars. Read these industry-leading tips.
Event security is one of the top priorities in enterprise event marketing. Find out about strategies to create safe and secure events – both digitally and physically – for attendees.
Offering something unique, unexpected and delightful to the participant – something that helps them forge an emotional connection to the brand – is one of the hottest new trends is experiential marketing.