Finding and retaining sponsors is an ongoing challenge for event organizers. Learn more about why data holds the key to showcasing experiential sponsorship value.
Explore these three tips to tap into "the feels" and get a head start on maximizing the attendee experience at your next strategic event.
Sponsors are interested in opportunities for branded experiences at events. We’ve compiled this handy guide to help you approach the right experiential sponsors for your event.
Recent years have seen a rise of wellness experiences at events. Learn about the ways in which wellness activations are enhancing the event experience at SXSW.
Want to engage your audiences in meaningful ways? Here are 3 tips to demonstrate the return on investment in experiential marketing and measure the success of your brand activations.
When attendees look back on events they reconnect with the emotional experience. Discover 5 ways to create "wow moments" and make your event memorable.
Offering something unique, unexpected and delightful to the participant – something that helps them forge an emotional connection to the brand – is one of the hottest new trends is experiential marketing.